CRM Manager

Want to do the best work of your life? Make your mark at Europe’s leading entertainment brand. Our people make Sky a truly exciting and inclusive place to work – a place where you can be yourself and let your skills shine.

• Manage and support a small team, providing guidance, feedback, and fostering professional growth
• Design and deliver targeted, multi-channel lifecycle campaigns (email, push, IPN) across onboarding, engagement, retention, and winback, ensuring they are insight-led and continuously optimised
• Define and execute CRM strategies that drive viewing, upgrades, and reinstates, aligning plans with commercial targets and growth objectives
• Partner with Marketing, Data, MarTech, Design, and Analytics to supercharge automation, elevate personalisation, and unlock smarter measurement
• Act as CRM Entertainment go-to person for senior stakeholders, presenting plans and insights clearly and influencing decisions through data-driven recommendations
• Oversee creative content to ensure messaging aligns with brand tone and campaign objectives

• Solid experience managing CRM teams and motivating high-performing individuals
• Demonstrable expertise in strategy, planning, and delivery of multi-channel lifecycle campaigns that deliver measurable commercial impact
• Hands-on experience with CRM platforms (Braze), marketing automation tools, and campaign optimisation
• Strong analytical skills to interpret data and translate insights into actionable strategies
• Excellent communication and stakeholder management skills, with ability to simplify complex work and influence senior leaders
• Creative and collaborative approach to delivering compelling, brand-aligned campaigns
• Highly organised and agile, thriving in a fast-paced environment with multiple priorities

• A generous pension package
• Private healthcare
• Discounted mobile and broadband
• A wide range of Sky VIP rewards and experiences

NOW, part of the Sky family and one of the UK's leading streaming platforms. We're the only place to get Sky Cinema and Sky Sports without a contract. We're brilliant TV made by brilliant people. We're big on real diversity, inclusion and collaboration. And we need talent to keep pushing boundaries and grow our brand.