Director, Marketing Reporting & Insights

Ascension is seeking a highly analytical and collaborative Director, Marketing Reporting & Insights to lead the development and delivery of standardized, actionable marketing performance reporting.

• Lead the development and delivery of standardized, actionable marketing performance reporting
• Serve as a key reporting partner to shared services and channel leads (CRM, media, and advertising)
• Deliver executive-ready insights and performance summaries that distill trends, progress to goals, and strategic opportunities
• Support KPI development and metric alignment across Marketing teams to ensure reporting consistency and comparability
• Establish and manage a recurring reporting calendar and stakeholder feedback loop aligned to business planning cycles, QBRs, and key leadership meetings

• 8–10+ years of experience in marketing analytics, business intelligence, or performance reporting
• Strong technical expertise in Tableau, Datorama, GA4, and Salesforce
• Demonstrated experience in attribution modeling, ROI measurement, and incrementality testing
• Strong understanding of healthcare marketing data and HIPAA compliance
• Exceptional communication and storytelling skills

• Paid time off (PTO)
• Various health insurance options & wellness plans
• Retirement benefits including employer match plans
• Long-term & short-term disability
• Employee assistance programs (EAP)
• Parental leave & adoption assistance
• Tuition reimbursement

Ascension is a leading non-profit, faith-based national health system made up of over 134,000 associates and 2,600 sites of care, including more than 140 hospitals and 40 senior living communities in 19 states.