SEM Analyst, Paid Search Activation
Citi
Dallas, Texas, U.S.
Hybrid
Posted Jan 12, 2026
Hybrid
Compensation
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About the role
SEM Analyst, Paid Search Activation
Responsibilities
- Assist with keyword builds, ad copy trafficking, and campaign tagging within Google Ads, Microsoft Ads, and SA360.
- Perform quality checks on campaign builds to ensure accuracy and compliance with regulatory standards.
- Track daily pacing and spend across accounts; flag discrepancies for resolution.
- Generate and maintain campaign setup trackers, budget pacing reports, and QA documentation.
- Support Managers and Senior Associate with delivery tasks, cross-team handoffs, and campaign launch readiness.
- Participate in ongoing training to deepen technical platform skills and compliance knowledge.
Requirements
- 0-2 years of experience in digital marketing or advertising (agency roles preferred).
- Strong Excel/Google Sheets skills; familiarity with digital ad platforms a plus.
- Excellent organizational skills and attention to detail.
- Eagerness to learn in a fast-paced, high-growth environment.
- Hands-on keyboard agency experience a plus.
- Prior experience working in highly-regulated industries preferred.
Benefits
- medical, dental & vision coverage
- 401(k)
- life, accident, and disability insurance
- wellness programs
- paid time off packages
- planned time off (vacation)
- unplanned time off (sick leave)
- paid holidays
About the Company
Discover your future at Citi
Job Details
Salary Range
Salary not disclosed
Location
Dallas, Texas, U.S.
Employment Type
Hybrid
Original Posting
View on company website