Senior Associate - Direct Marketing (Retail Bank & Partnerships) Hybrid
Capital One
McLean, Virginia, U.S.
Full-time, Hybrid
Posted Sep 27, 2025
Hybrid
Compensation
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About the role
Capital One, a Fortune Magazine “100 Best Companies to Work For,” is seeking an innovative and data-driven Senior Marketing Associate for the Branded Card Acquisitions team to help support marketing efforts for our Partnerships & Retail Bank consumer segments.
Responsibilities
- Lead development and execution of ongoing mail acquisition campaigns and testing initiatives for the Partnerships & Retail Bank segment
- Serve as key liaison for and collaborate with cross-functional teams including partners from: Marketing & Analysis (P&L owners), Creative, Operations/Production, Legal etc.
- Collaborate with analyst teams to understand total business performance and build on analysis to identify new opportunities and adjust marketing/ testing strategies
- Synthesize research insights, marketing trends, competitive landscape, and macro external factors to identify new strategic recommendations to improve results and Brand impact
- Influence internal decision makers with formal recommendations and informal networking through excellent communication
- Work proactively in an agile environment and identify when to work outside the process in whitespace
Requirements
- An entrepreneurial spirit, initiative, leadership, creativity, balance of proactivity and reactivity, and a drive for results
- Experience leading and managing creative processes, working with creative teams and agencies, and writing effective creative briefs
- Ability to manage the details of multiple projects, deadlines, and changing priorities simultaneously while maintaining excellent and accurate work
- Multi-Channel marketing and direct response experience, including direct mail and digital
- A passion for leveraging data, metrics, and insights to drive results and learnings
- A curious mindset, ready to dig in on consumer attitudes/behaviors/trends and draw implications for marketing
- Highly effective communication skills with outstanding writing, editing, and presentation abilities
- Strong working knowledge of Google Suite (Sheets, Docs and Slides)
Benefits
- 401k matching
- Health insurance
- Flight privileges
- Long term incentives (LTI)
- Cash bonus(es)
About the Company
Capital One, a Fortune Magazine “100 Best Companies to Work For,” is a Fortune 500 company that is committed to helping people and families achieve their financial goals through our innovative products and services.
Job Details
Salary Range
$94,600 - $107,900/yearly
Location
McLean, Virginia, U.S.
Employment Type
Full-time, Hybrid
Original Posting
View on company website