Vice President of Marketing
LocumTenens.com
Alpharetta, Georgia, U.S.
Full-time
Posted Dec 30, 2025
Full-time
Compensation
Loading salary analysis...
About the role
The Vice President of Marketing is responsible for leading the strategic direction and daily operations of the company's marketing organization with a customer-first approach that drives engagement across both B2B and B2C channels.
Responsibilities
- Develop and execute overall marketing strategy aligned with organizational goals; provide regular updates on strategies, campaign performance, and business impact to executive team
- Champion customer insights and voice-of-customer programs to inform marketing strategy and positioning
- Work with Strategy & Innovation team on market research and competitive analysis to identify market opportunities, emerging trends, and threats
- Collaborate with Product, Sales, Operations, and Finance leadership to ensure integrated go-to-market strategies
- Partner with sales leadership to align marketing initiatives with revenue goals and ensure seamless handoff of marketing-qualified leads
- Develop and maintain consistent brand positioning, messaging, and visual identity across all channels and customer touchpoints
- Oversee integrated lead-generation initiatives across digital and traditional channels, including content marketing, marketing automation, digital advertising, social media, SEO, and web technologies
- Analyze campaign ROI and other performance metrics to optimize marketing efforts
- Manage relationships with external agencies, consultants, and marketing technology vendors to extend team capabilities
Requirements
- Bachelor’s degree in Marketing or related field required
- 12+ years marketing experience in b2b and b2c industry; minimum 7+ years managing teams
Benefits
- Company-paid benefits (Basic Life and AD&D, Short and Long-Term Disability, Employee Assistance Program, Compass Health Advocate and Transitions).
- Healthcare benefit options (Value Plan, High Deductible Plan with HSA, Healthcare FSA, Dependent Care FSA, Prepaid Legal Services, 529 Savings Plan, Pet Insurance).
- Paid parental leave.
- Company sponsored 401k plan with company matching.
- PTO that accrues at a rate of 15 days/year for 1st year and continues to increase with tenure.
- Tuition reimbursement for continuing education.
About the Company
LocumTenens.com has been leading the way in a booming healthcare industry since 1995. Locum Tenens is a Latin phrase meaning, “to substitute for.” When hospitals are understaffed, they rely on us to find them the right temporary physicians to fill in when needed.
Job Details
Salary Range
Salary not disclosed
Location
Alpharetta, Georgia, U.S.
Employment Type
Full-time
Original Posting
View on company website