Manager Marketing Activation

Southwest Airlines is looking for a strategic and driven Manager of Marketing Activation to lead our Audience and Quality Control Team within Marketing. This Team of technical experts plays a critical role in executing high-impact campaigns across email, push notifications, SMS, and more, and this dedicated Leader will guide daily operations, prioritize work, and drive long-term growth.

• Lead and develop Campaign Development and Quality Control teams, focused on fostering a collaborative, innovative environment
• Lead, support, and influence the achievement of the mission, goals, and objectives of the Marketing department and Company
• Design and implement strategies and processes that enhance campaign targeting, delivery quality, and operational efficiency
• Ensure the team delivers accurate, timely, and customer-aligned messaging across all outbound channels
• Provide technical and thought leadership on marketing technology tools, data management, and outbound channel optimization within the role’s oversight
• Deliver technology solutions using best practices to achieve strong team productivity
• Build strong, collaborative relationships and credibility while influencing and driving change across respective business areas including Marketing, Digital Experience, Technology and Customer Experience

• Strong knowledge of front-end development and technical implementation practices, concepts, methodologies, tools, and trends
• Skilled in identifying complex problems and reviewing related information to develop and evaluate options and implement solutions
• Skilled in motivating, developing, and directing people as they work while identifying the best people for the job
• Skilled in team capacity planning and project management
• Ability to manage and prioritize multiple projects with competing deadlines
• Ability to provide tactical leadership for team(s)
• Ability to use appropriate motivation and influence techniques to achieve desired team results
• Ability to establish and maintain effective working relationships with other departments to influence business decisions
• Ability to listen to, understand, and communicate ideas presented in writing and/or in speaking with others

• Fly for free on any open seat on all Southwest flights
• 401(k) with Company contributions up to 9.3%
• ProfitSharing contribution
• Competitive health insurance

We are committed to provide our Employees a stable work environment with equal opportunity for learning and personal growth. Creativity and innovation are encouraged for improving the effectiveness of Southwest Airlines. Above all, Employees will be provided the same concern, respect, and caring attitude within the organization that they are expected to share externally with every Southwest Customer.